About
Lux Analysis, LLC was formed by Sarah Purifoy in 2019. She has extensive experience in fraud investigations and forensic accounting and is a Certified Fraud Examiner (CFE), Certified Valuation Analyst (CVA), Master Analyst in Financial Forensics (MAFF), Certified Cryptocurrency Investigator (CCI), and licensed private investigator in Arizona.
Lux Analysis, LLC is named after Ms. Purifoy’s grandparents, Bob and Gloria Lux. The Lux’s owned a chicken hatchery in Hopkinton, Iowa for many years and when Ms. Purifoy saw this Lux feed bag with the word, “Analysis,” she knew what the name of the company should be.
Lux Analysis, LLC is a licensed private investigation agency, forensic accounting and fraud investigation firm in Arizona with the mission to present the facts with integrity.
Lux Feed Bag
MANAGING DIRECTOR AND TESTIFYING EXPERT
Sarah Purifoy, CFE, CVA, MAFF
Sarah Purifoy, CFE, CVA, MAFF, managing director, has extensive experience in fraud investigations, forensic accounting and the legal field. As a Certified Fraud Examiner, Certified Valuation Analyst, Master Analyst in Financial Forensics, Certified Cryptocurrency Investigator, and a licensed private investigator in Arizona, Sarah possesses substantial knowledge and experience in handling civil, criminal, and family cases. Ms. Purifoy assists attorneys, governmental agencies and individuals in analyzing financial statements, tax returns, asset tracing and investigates potential or alleged fraudulent transactions. She has completed numerous fraud investigations and forensic accounting projects for businesses and individuals.
SR. CONSULTANT AND TESTIFYING EXPERT
Sara Nanchanatt, CPA, CFF
Sara Nanchanatt is a forensic accountant whose entire career has focused on helping clients navigate complex financial matters. Her work spans accounting disputes, financial investigations, family law cases, financial damages calculations, business valuations, and business income claims.
She began her career at Charles River Associates, where she supported testifying experts and led forensic accounting projects involving lost profits, FCPA investigations, white collar crime, and business income claims. From designing scopes of work to managing teams and drafting expert reports, Sara gained hands-on experience in all aspects of forensic financial analysis.
She later joined the Financial Industry Regulatory Authority (FINRA), where she led investigations related to securities compliance and net capital, and supported internal risk assessment initiatives through advanced data analysis.
Most recently, Sara worked at Travelers Insurance as a subject matter expert on business income claims, further deepening her experience in evaluating financial losses and insurance-related damages.
She holds a Bachelor of Arts in Business from Brandeis University, a Graduate Certificate in Forensic Accounting from UMass Amherst, and a Certificate in Data Analytics from Georgetown University. Sara is a Certified Public Accountant (CPA) and Certified in Financial Forensics (CFF) through the AICPA.
SR. CASE ANALYST
Oli Nevinska
With a robust background in finance and banking, Oli M. Nevinska brings significant expertise to Lux Analysis LLC as a forensic accountant and fraud investigator. Since 2022, she has specialized in forensic accounting and fraud investigations in civil, criminal, and family cases. Her professional experience includes key roles at major banks and financial institutions across the USA and Europe. Oli holds a Master's degree in Finance and Taxation and a Bachelor's degree in Economics and Entrepreneurship. Proficient in both English and Ukrainian, she offers a diverse and insightful approach to complex financial issues. Additionally, Ms. Nevinska was an intern at the State Fiscal Service of Ukraine.
RESEARCH ANALYST
Julie Odysseos, CFE
With a Master in Law, Julie Odysseos, CFE, has significant knowledge and experience in handling civil, public, family, and corporate matters. Julie has assisted attorneys in mergers and acquisitions and European Competition cases, as well as local governments and individuals in analyzing and drafting legal documents. She also has experience in analyzing and summarizing court documents in response to criminal record requests. Additionally, Julie has supported fraud investigations at Lux Analysis, where she conducts financial analysis and reviewed documentation to aid in uncovering relevant insights.
The credential of Certified Valuation Analyst (CVA) is governed by the National Association of Certified Valuators and Analysts (NACVA). This credential requires 60 hours of continuing education every three years related to business valuations, forensic accounting or fraud investigations.
The credential Certified Fraud Examiner (CFE) is given by the Association of Certified Fraud Examiners (ACFE), the world’s largest anti-fraud organization. There are approximately 85,000 members in the ACFE. In order to obtain the credential of CFE, a professional is required to have a combination of two years’ professional experience and a bachelor’s degree, based on a point system by the ACFE. They must pass a rigorous test and complete 20 hours of continuing professional education related to fraud investigations every 12 months.
The credential of Master Analyst in Financial Forensics (MAFF) is governed by the National Association of Certified Valuators and Analysts (NACVA).